Blog Posts

Construction Companies Use T-Shirts and Caps for Branding

8/19/2022

According to industry statistics, in 2022, there will be over 3 million construction companies in the U.S. With such market saturation, making sure your construction company stands out from the competition has never been more critical. Business owners can grow their construction company by handing out t-shirts and caps to help promote their company.

Your construction business caps and t-shirts should be high quality with a crisp, bold logo that's seen from 25 feet away. Your t-shirts should have a left chest print and a full back print that displays your logo and slogan in bold letters.

Marketing is valuable, meaning a construction company shirt is only as effective as the branding it displays. Analyzing how effectively your logo and slogan communicate your construction company's purpose and identity can help to look at different companies that have mastered it.
Before we get started, check out some t-shirts Northwest Custom Apparel has printed for construction companies like yours.

Roofing Contractors use Embroidered Caps and Screen Printed Shirts

T-Stone Construction uses Safety Shirts and Vests

Taylor Metal Products brands with Richardson 112 Embroidered Caps

Myler Construction uses Custom Coffee Mugs to highlight their brand

Erik Mickelson is the Blog Author at Northwest Custom Apparel

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History of the Custom T-Shirt Industry

8/19/2022

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The Making of the Apparel Graphic Industry

The industry that creates and sells decorated apparel is an American phenomenon that emerged over time due to changing lifestyles and technological advances. Social and political movements. and evolving consumer preferences. The terminology for this industry today includes "decorated apparel," '·apparel graphics," embellished clothing," or "the T-shirt industry." But whatever you choose to call it. The field encompasses a vast realm of components - from those who create, manufacture, and distribute leisure apparel to those who transform "blank'" apparel into everything from utilitarian everyday garb to graphic masterpieces and trendy fashion attire.

History of the Graphic Apparel Industry

A brief look into the industry's history will help anyone thinking of participating in the world of decorated apparel understand its roots, its cultural derivatives, and its continuing appeal.
The genesis event that started the T-shirt on its way to mass appeal occurred in 1913 when the basic white T-shirt was made part of the standard uniform of the U.S. Navy. By the 1930s, the T-shirt was marketed as a men's underwear product referred to as a "gob shirt" or
'gob-style" shirt, owing to its association with sailors.

Word War 2 and T-Shirts

During WWII, T-shirts, though officially undershirts, became a preferred choice as a comfortable warm, weather garment, favored by American sailors serving in the South Pacific theater. After the war, T-shirts rose in acceptance as an underwear staple in the 1950s. With navy veterans leading the way, they moved to center stage as leisure and recreational apparel.

1950's and T-Shirts

Among the factors driving the increase in appeal and mass acceptance was the leading role performance of actor James Dean in the motion picture Rebel Without A Cause in 1955. Hot on his critical success in East of Eden, Dean played a T-shirt-clad troubled teen and, in so doing, quickly attained celebrity as the reigning Hollywood symbol of alienation and volatility of the mid-50s youth culture. His death on September 30, 1955, affected the beginning of a personality cult following whose adherents saw Dean's T-shirt as an iconic representation of youth culture.

Marlon Brando, who, like Dean, embraced the naturalist ''method acting;' wore a white T-shirt under his leather motorcycle jacket in The Wild One. That visual permanently reinforced the "coolness" of T-shirts as the de rigueur apparel of the new American youth culture, as thoroughly masculine, and what any self-respecting teen male, rebellious or otherwise, should be wearing, especially when the ladies were around. Elvis Presley, too, merits mention as another pop culture icon who preferred wearing T-shirts when hanging out with his buds.

In the early '50s screen printed T-shirts -- and sweatshirts -- appeared, initially within the custom arena encompassing schools, colleges, clubs, and summer camps. By the mid-60s, printed tees and sweats had earned permanent positions on souvenir stands and college bookstores racks and shelves.
Colorful graphics emerged as an offshoot of the colorful custom art done on hot rods. Particularly in California and Florida, automotive airbrush artists enjoyed the fun and profit of turning their talents and high-pressure airbrushes from decorating funky cars to creating funky T-shirts, the standard uniform of gearheads.

One popular method of multicolor decorating on shirts was to start with direct-screened black line-art or heal-printed graphics and colorize them by airbrushing additional colors onto the designs. Taking their cues from the street rodders, California airbrush artists made decorated T-shirts a fixture at the beach, too, where colorfully-designed T-shirts quickly became the favorite garb of surfers as The Beach Boys exploded on the music scene. Philadelphia heart-throbs Frankie Avalon, Bobby Rydell, and Fabian moved into their subsequent careers as stars of Hollywood's new genre - beach flicks - with Annette Funicello and other hot starlets; youth culture in the early '60s was being propelled by AM radio and network TV to mirror whatever was happening in California. And tens of millions of Mickey Mouse Club alumni, the first generation to grow up with T-shirts as an integral part of their attire, made T-shirts the virtual uniform of the Baby Boomers.

1960's and T-Shirts

The antiwar protest in the late 1960s elevated decorated T-shirts into a medium for mass expression as well as for individual expression. Until the Vietnam War, decorated rated tees and sweats told the world where you visited as a tourist, what school or college you were attending, and who your favorite team was. With the T-shirt already the after-class garment of choice for college students, young protesters quickly discovered their T-shirts could, with four spray-painted strokes, be emblazoned with a single icon to indicate where one stood on the question of continued American military involvement in Southeast Asia.

1970's and T-Shirts

With prices hiked way up, major gasoline providers soon moved to become not only the wholesalers and distributors of gasoline but also its retailers. The traditional American institution of the service station that dispensed gasoline was earmarked for extinction. Big Oil canceled station leases where it could to eliminate competition from independent operators and reduced the volume available to those remaining operators where it couldn't. The corporate-owned gasoline superstation had replaced its two-pump ancestor within a few years. Thousands of small neighborhood and highway gas stations were vacated by their owners, who lost their leases and the ability to procure the gasoline for resale that provided them with their retail profits and their main drawing cards for customers.

Needing tenants for these highly-visible abandoned gas stations, their owners offered low rents to anyone who could cover the landlord's real estate taxes and monthly mortgages. Enter a cadre of Baby-Boomer entrepreneurs, now in their 20s and 30s, in search of low-cost locations for specific newly-emerging business categories that flourished in these old stations: plant and flower shops, specialty food and produce stores, and T-shirt shops.

These new retail T-shirt stores offered immediate gratification through the medium of T-shirts decorated with heat transfers and custom iron-on lettering and at very reasonable prices. The generation that grew up in T-shirts and wore their political opinions in the '60s now opted to wear messages of their creation and colorful multicolor plastisol graphics. They could buy a while-u-wait custom gift for under ten bucks and had an alternative to sporting goods stores for outfitting the teams they -- or their kids -- played on. Customers soon began asking the retailers if they could provide what we refer to as custom orders for schools, businesses, events, and organizations today.

This Blog is Dedicated to Mark Venit

This blog comes from the works of industry consultant Mark Venit. Mark was a consultant for Northwest Custom Apparel for 20 years. We will miss you Mark.
Jim and Erik Mickelson

The Business of T-Shirts

In-text: (Venit, 2011)Your Bibliography: Venit, M., 2011. The Business of T-Shirts. 1st ed. Philadelphia: Mark Venit, pp.132-143.

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3 Reasons to Send Customers Gifts

8/17/2022

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Emails Don't Build Relationships

The world may change, but building authentic relationships never will. No matter what is happening in the world, one thing will always be accurate in business: Relationships matter most.
New digital tools pop up daily, promising to keep you connected to your customers and prospects. But the more platforms there are, the more fragmented communication with stakeholders. That makes it more challenging than ever to build and maintain relationships with the people who are essential to your business. Using solely digital tools to maintain genuine connections can be a significant challenge.
Reducing people to an avatar and a customer number is too easy

Why Send Corporate Gifts?

Sending emails is a lazy and impersonal way to thank clients for their business. You must provide a memorable gift to your client, and I will show you how to do that. As you all know, sending direct mail, corporate gifts, or branded swag isn't anything new. But it's necessary to take a more strategic, creative approach to have a successful customer engagement strategy. The truth is that people crave real, authentic connections. And that is what integrating a gift-giving solution into your overall marketing strategy and workflow will do

Three reasons to send customers gifts

Increase Brand Awareness
Brand awareness is the level of prospective customers' familiarity with your brand. They may or may not have formulated an emotional response or connection to your brand at this stage, but frequently, just being aware of a brand paves the road for future communications. Creating brand awareness is essential for developing interest in your products or services. Sending on-brand, personalized gifts, swag, or handwritten notes gets your brand in front of prospects and helps you stand out, a critical first step in making your brand memorable.

Build Business Relationships
The critical factor to successfully building a relationship is getting to know someone and demonstrating that knowledge. Personalization is essential for anything you send, whether a physical or digital item. The item can be as simple as printing someone's name on a sweatshirt, but it could also be something the recipient truly wants. Personalizing Christmas gifts according to the recipient's tastes and interests is far more meaningful than simply putting their name on something. For example, you might learn that a customer loves a specific restaurant. Send them a gift card (digital or physical) to showcase your interest in building a relationship with them.

Achieve Results Through Authentic Relationships
Ultimately, developing authentic relationships has an impact on the bottom line. Deeper connections are far more likely to result in new and repeat purchases. By helping organizations stand out at strategic points throughout the customer journey, sending can boost the volume of pipeline opportunities, brand recall, and thus revenue and return on investment (ROI). Because people are generally inundated with digital brand communications, sending on-brand gifts can also dramatically boost the efficacy of other communications. These can be aligned with a specific campaign or even aligned with a current event. For example, one Northwest customer sent out Doordash eGifts to cold prospects just as the pandemic was hitting. Clients loved this so much that it became a normal part of the customer's cold outreach process and today accounts for 40% of the company's outbound meetings. The same company also conducted a campaign that sent doughnuts (yum!) to prospects, which resulted in a 3x response rate compared to outreach without a gift.

Let NW Custom Apparel Assist You with Corporate Gifting

Northwest Custom Apparel can assist you with your gift giving programs this year. Contact our customer service department to personally work with you on your gift giving program. Please call us at 1-800-851-3671 or Email at sales@nwcustomapparel.com

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Jiffy Shirts are Overpriced

8/15/2022

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Jiffy Shirt Reviews

Jiffy Shirts is a reputable reseller of Sanmar apparel with margins of 40% on most of their product they dropship. Jiffy Shirts uses Sanmar's warehouses throughout the country to expedite shipments of shirts. Many craft and home businesses use Jiffy Shirt to purchase t-shirts and hoodies to decorate as a hobby to sell to their local church and PTA committee. The reviews on the Jiffy Shirt website rank it at over 4.8 stars with 30,000 primarily positive reviews.

Jiffy Shirt Warehouses

Jiffy shirts use Sanmar's warehouses in the following cities; Seattle, Reno, Dallas, Minneapolis, New Jersey, Cincinnati, Jacksonville, FL, and Phoenix. It would help if you remembered the time zones of each warehouse so you can meet their shipping cutoff times for same-day ships.

Jiffy Shirt Warehouse Cutoff Times for UPS shipments

Seattle: 4 pm
Reno, Nevada: 4 pm
Cincinnati: 4 pm
New Jersey: 4 pm
Dallas: 4 pm
Florida: 4 pm
Minneapolis: 4 pm
Phoenix: 4 pm

Jiffy Shirt Prices 2022 Comparison with Sanmar

PC61 Tshirt: $4.73 Jiffy and Sanmar $3.41
PC90H Hoodie: $21.27 Jiffy and Sanmar: $14.62
Jiffy shirt provides convenience for someone who doesn't have an account with Sanmar.

I would recommend Jiffy Shirt in the following situations.

You are a small company and do not have an account with Sanmar.
You only need a few pieces and don't mind paying a premium.
You want to pay online and have no hassle ordering.
You are willing to pay extra for inbound freight and handling.

Author

Erik Mickelson is a 2nd generation in embroider in his family's company.

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Yikes! Our Graphic Artist is on Vacation

8/8/2022

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We are starting our first day without our graphic artist, Steve Deland, who is taking a well-deserved vacation along the Oregon Coast. Steve has over 35 years of experience and is our foundation for creating incredible artwork for our customers. Walking into work this Monday morning, I felt helpless, like our company would crash and burn this week without an artist. The stress of customers calling asking about t-shirt artwork and needing it done quickly is a nightmare. We don't have anybody to replace Steve, so I am looking for a local artist to step in and help us on this week's art projects. I will take retired, current, and even kid artists so we can keep our business printing t-shirts.

A 5-year-old helps us with the artwork.

Ali, our shipping and receiving clerk, has a 5-year-old daughter named Selena, a talented youngster in the artwork world who will be assisting us. Little Giggles Daycare in Edgewood, WA, taught Selena graphic artwork using fingerpainting and crayons with which she created her graduation shirts.

Preview of Steve Deland's Artwork

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OSHA Compliant Safety Vests Explained

8/2/2022

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Safety vests are vital for the protection of workers. Safety managers must learn the different safety vest classes so the company complies with OSHA standards and regulations.

Why should workers wear safety vests?

Use safety vests to be seeable by traffic and pedestrians. The bright Hi-Visibility of safety vests comes in two popular colors. The colors are safety orange or safety green.

Class 1 OSHA Safety vest

For grocery courtesy clerks that push carts in a parking lot, a Class1 OSHA safety vest is a great choice.
Bicycle riding
Use the vest where traffic is traveling 25 miles less.
The amount of reflective tape is 155 sq. inches or 6 feet of tape 2 inches wide.

Class 2 OSHA Safety vest

Class 2 is the most required because they meet all standards to provide good visibility for high hazard areas with fast traffic.
All road construction mandates the use of a class 2 vest.
Do not use class 2 safety vests at night since they do not have enough reflective taping.

CornerStone® - ANSI 107 Class 2 Safety Vest

Style CSV400
100% polyester oxford
3M™ reflective taping
Reflective 2-inch tape
ANSI 107 requirements
360-degree visibility on the body.
Molded center front zipper closure
Dyed-to-match binding
Please fully zip to comply with ANSI/ISEA 107 standards.

Class 3 OSHA Safety vest

Night work must use class 3 OSHA vests with reflective sleeves, where an entire silhouette is visible

Class 3 ANSI 107 Surveyor Mesh Zippered Two-Tone Short Sleeve Vest

Style CSV106
Polyester mesh provides 100% airflow to stay calm.
Durable, reflective 2-inch tape
ANSI 107 necessities
360-degree visibility on body silhouette
Safety Orange

Purchase Your Custom Logoed Safety vests at Northwest Custom Apparel

We have provided safety vests since 1977 to thousands of construction companies in the Northwest. Give us a call and our staff will put you in the correct vest classification for your needs. Call us at 1-800-851-3671. "Safety First".

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Embroidery Pricing Matrix Increases Profits

8/2/2022

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Price your embroidery with a pricing matrix based on cost of item

Pricing your embroidered apparel with a pricing matrix allows you to increase your profit percentage on lower cost items such as t-shirts and baseball caps. The matrix will allow you to say price competitive on higher cost products such as North Face Jackets. An example is when you sell a t-shirt for $8.00 (cost is $2.00) you are making 75% margin($6.00 /$8.00) *100 = 75%. You are making a high profit percentage on this t-shirt.

North Face Jacket Margin Scenario

Let's look at the North Face Jacket that you sell for $90.00 and the cost is $50.00 you are making a 44% margin. ($40.00/$90.00)*100 = 44%. You are making a $40.00 profit which is way more than the $6.00 profit on the t-shirt with a margin of 75%.

What if we kept the same margin as the t-shirt?

You wouldn't be price competitive if you sold the North Face Jacket at a 75% margin. $50.00/(1-.75) = $200.00 selling price. You need to have different margins based on the cost of the item.

Quantity of items and embroidery decoration

If you are adding the embroidery to the items you need to include your decoration costs and the quantity you are embroidering. Let's say we are selling 12 t-shirts. The embroidery selling price is $8.00 with a $4.00 cost per item.

T-shirt profitability (12 t-shirts) $120.00 profit (75% margin)

T-Shirt Selling Price Blank $8.00 (cost $2.00)
Embroidery Seling price $8.00 (cost $4.00)
T-Shirt with Embroidery Selling Price: $16.00 per t-shirt
Total Cost $6.00 (profit per shirt $16.00 - $6.00 = $10.00 profit
Units sold 12 t-shirts * $10.00 profit = $120.00 profit on the order

North Face Profitability (12 jackets) $528.00 profit (44% margin)

North Face Jacket Selling Price Blank: $90.00 (cost $50.00
Embroidery selling price $8.00 (cost $4.00)
North Face with Embroidery Selling Pricing $98.00 per jacket
Total Cost: $54.00 (profit per jacket $98.00 - $54.00 = $44.00 profit
Units sold 12 jackets* $44.00 profit $528.00 profit on the order.

Example Margins based on Cost of Item

Conclusion

As you can see you will make more money by doing the same amount of embroidery work by selling higher priced North Face jackets. Remember when you will have to decrease your margin percentage to stay competitive in the marketplace. "Work smarter not harder."

Author

Erik Mickelson is a contributing author to custom apparel blogs and editor of www.apparelgraphicacademy.com

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Custom printed safety green long sleeve t-shirts with a pocket

8/2/2022

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History of safety green t-shirts with a pocket

High-visibility safety green t-shirts with pockets were developed in the late 1980s at the request of OSHA to make construction workers visible on their job sites. The color, safety green, was developed by chemist Jimmy Jennings in Santa Barbara, California, while experimenting with different colors for a model rocket. Jimmy was hoping to create a vibrant color to paint the rocket to be seen in the air and the bushes when it fell back to earth. While launching the rocket while the green paint was still wet, it dripped back onto Jimmy's white t-shirt and stained it with a 6" green mark. Jimmy, being cheap, didn't toss the t-shirt away and wore it around town to the local bars. While drinking one night, Jimmy was crossing State Street, and a speeding car came up and swerved and nearly missed him. Jimmy attributes him not being killed by the safety green ink stain on his t-shirt being seen by the driver. The following day Jimmy contacted his friend, Justin Bosworth with OSHA, and told him about the green paint and how it saved his life. Bosworth was ecstatic after finding out about the safety green since he was also looking for a better way to prevent job site injuries. Jimmy said he could transfer this ink into a dye and manufacture green long-sleeved safety t-shirts in mass quantities in the border town factories in Tijuana, Mexico. Years followed, and Jimmy created a distribution network with t-shirt distributors throughout the United States. The long sleeve safety t-shirt with a pocket became the perfect protective t-shirt for construction workers. The t-shirt was lightweight, safe, and fashionable. The workers liked the addition of the pocket so they could carry their pens and notepads. The long sleeve safety t-shirt with pocket sold over 23,000,000 printed t-shirts nationwide in 30 years. Jimmy still sells t-shirts and trucker caps throughout Santa Barbara and the California Coast. Jimmy has ventured away from safety gear and is into local surfer trucker caps and t-shirts.

Jimmy's suggestion for Safety Green Long Sleeve T-Shirts with a Pocket

Jimmy's favorite choice is his innovative and comfortable Port and Company style PC55P long-sleeve safety green t-shirt with a pocket. When working outside, you need to focus on the task at hand. Stay safe with these brightly colored safety green long sleeve t-shirts. Stay relaxed, secure, and noticeable in safety long-sleeve pocket t-shirts. Safety shirts are also available with screen-printed safety stripes and your custom logo above the pocket. Keep your L&I claims down, workers happy, and advertise your construction company on safety green t-shirts.

Where to purchase Safety Green Long Sleeve T-Shirts with a pocket?

Since 1977, Northwest Custom Apparel, has distributed Jimmy's safety t-shirts with custom screen-printed logos and safety stripes. Inventory is available in safety green and safety orange sizes up to 6XL and talls. Delivery is 2-3 weeks for new orders, and repeat orders are 2 weeks in production. We suggest calling us to start your order at 1-800-851-3671. We ship nationwide via UPS or Fed Ex. Ask us about our rush service for safety green t-shirts and low minimum order sizes.

Author

Jimmy J is a contributing author from Santa Barbara, California for over 50 years. You can find Jimmy selling trucker caps and t-shirts up and down State Street during Fiesta.

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Online Company Store Definition

8/1/2022

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A company store is a custom web store built for a company and stocked only with their logoed apparel. Businesses who want to supply custom apparel to their staff have the store available to the public or internal workers.

E-commerce is an efficient solution.

E-commerce through a custom web store is a highly efficient solution for businesses that desire a way to sell branded merchandise to their employees. This blog describes the hidden costs of manual order management for businesses and the opportunity presented by custom web stores, also called company stores, to streamline, expand and differentiate your business, all with lower time investment.

Efficient Order Management

For companies that want to add a way to sell branded merchandise to employees, the public, and safety programs, the company store is a perfect solution. You will avoid phone calls and back-and-forth emails to your embroidery shop and place your order with a simple click. A company store with pre-approved products also avoids a lengthy approval process since.

Forrester Research 90% Order Management Savings

Forrester Research estimates that B2B companies can reduce order management costs by up to 90 percent by implementing e-commerce solutions. 52 percent of B2B executives say they have reduced their
customer service costs by transferring customers online and 56 percent have customers they can only serve profitably online.

Company stores are quick and easy to create and maintain

Start your company store by contacting your NW Custom Apparel's account executive
Decide what products you would like to offer in your store
Find a clear high, resolution copy of your company's logo
Create an employee survey to see what apparel they want in the store.
How long would you like to keep the store open?

Author

Erik Mickelson is a 2nd generation embroider with Northwest Custom Apparel with an extensive knowledge of company stores.

Young man in early 40's with blue polo shirt with a green screen behind him

Erik Mickelson

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How to Hire a Kornit Operator

7/29/2022

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The day has finally come, and your all-star Kornit operator walks into your office and gives you his two-week notice. You are speechless as your stomach turns and your forehead sweats; what will you do now? I know this feeling since it has happened to me just in the past and just recently. Here are some suggestions on what to do when your operator quits.

All the Kornit Information is in the Operators Head

Kornit printers are glitchy, and trying to write a complete manual on all the little problems would turn into a 500-page novel. There is no way to cover every Kornit operating hiccup. The scary thing is all this knowledge is stuck in the operator's head and not documented anywhere. Once the all-star person leaves, you start over from scratch like a company that has never used a Kornit before.

Have the printer operator train you

The way to make a basic operating manual is to have the operator train you as if you had never used a Kornit before. You start by documenting the machine turn-on process and cleaning the printheads at the start of the day. If you are busy running your business, try to go back and do 30 minutes of daily training. I suggest making simple videos showing the steps and then going back and watching the videos and typing out the steps.

Create a job description for hiring

Here is the job description I use when hiring a Kornit Operator. The one thing I can't stress enough is, "Do not hire a screen printer." They are never computer and tech-savvy.

Direct to Garment Operator Job Duties
A local family-owned apparel printing company of 45 years is seeking to hire a direct-to-garment printer operator for this fast-growing industry. Are you computer savvy, have an eye for detail, and are willing to learn new skills and grow with the company?

We will teach you to become a printer operator using Kornit, the finest direct-to-garment printer in the world. Direct-to-garment prints full-color designs on t-shirts and sweatshirts using environmentally friendly water-based ink. The printer is the size of a Volkswagen Beetle, and the print heads look like a giant version of your desktop printer.

This job is an 8-hour per-day full-time job, and we would train you on-site. You must have computer proficiency, stand on your feet, and work at a steady pace for 8 hours daily.

Understanding the basics of drawing programs like Photoshop or Corel Draw will benefit you tremendously. You should be able to use Windows 10 to drag around files and folders. The printers require maintenance and troubleshooting, so being mechanically inclined is a plus.

What we look for in a candidate

You have a love for graphics, artwork, and t-shirts.
Be a critical thinker and active listener who can learn the printer functions with a positive attitude.
Organized, self-motivated, and able to perform duties with minimal supervision.
You must be a team player with excellent attendance.

Requirements

Computer skills are essential for running a direct-to-garment printer. You must be proficient at using Windows and comprehend moving files and folders.
You understand basic graphic artwork and are familiar with Adobe Photoshop and different types of graphic files.
You are comfortable working in a fast-moving production-type environment.
You can regularly lift and move up to a 40 lb box.
You can stand for 8 hours day-to-day while using your hands to load and offload t-shirts from the printer.
You should have strong math and counting skills. All orders require counting, folding t-shirts, and filling out paperwork.
You can learn how to troubleshoot printer errors and malfunctions and perform daily maintenance.

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<<Previous

Forward>>

Roofing Contractors use Embroidered Caps and Screen Printed Shirts

T-Stone Construction uses Safety Shirts and Vests

Taylor Metal Products brands with Richardson 112 Embroidered Caps

Myler Construction uses Custom Coffee Mugs to highlight their brand

Erik Mickelson is the Blog Author at Northwest Custom Apparel

The Making of the Apparel Graphic Industry ​

History of the Graphic Apparel Industry

Word War 2 and T-Shirts

1950's and T-Shirts

1960's and T-Shirts

1970's and T-Shirts

This Blog is Dedicated to Mark Venit

The Business of T-Shirts

Emails Don't Build Relationships

Why Send Corporate Gifts?

Three reasons to send customers gifts

Let NW Custom Apparel Assist You with Corporate Gifting

Jiffy Shirt Reviews

Jiffy Shirt Warehouses

Jiffy Shirt ​Warehouse Cutoff Times for UPS shipments

Jiffy Shirt Prices 2022 Comparison with Sanmar

I would recommend Jiffy Shirt in the following situations.

Author

A 5-year-old helps us with the artwork. ​

Preview of Steve Deland's Artwork

Why should workers wear safety vests?

Class 1 OSHA Safety vest

Class 2 OSHA Safety vest

CornerStone® - ANSI 107 Class 2 Safety Vest

Class 3 OSHA Safety vest

Class 3 ANSI 107 Surveyor Mesh Zippered Two-Tone Short Sleeve Vest

Purchase Your Custom Logoed Safety vests at Northwest Custom Apparel

Price your embroidery with a pricing matrix based on cost of item

North Face Jacket Margin Scenario

What if we kept the same margin as the t-shirt?

Quantity of items and embroidery decoration ​

T-shirt profitability (12 t-shirts) $120.00 profit (75% margin)

North Face Profitability (12 jackets) $528.00 profit (44% margin)

Example Margins based on Cost of Item

Conclusion

Author

History of safety green t-shirts with a pocket

Jimmy's suggestion for Safety Green Long Sleeve T-Shirts with a Pocket

Where to purchase Safety Green Long Sleeve T-Shirts with a pocket?

Author

​E-commerce is an efficient solution.

Efficient Order Management

Forrester Research 90% Order Management Savings

Company stores are quick and easy to create and maintain

Author

All the Kornit Information is in the Operators Head

Have the printer operator train you ​

Create a job description for hiring ​

Author

Categories

Archives

The Making of the Apparel Graphic Industry

Jiffy Shirt Warehouse Cutoff Times for UPS shipments

A 5-year-old helps us with the artwork.

Quantity of items and embroidery decoration

E-commerce is an efficient solution.

Have the printer operator train you

Create a job description for hiring